Chico Ejiro

Chico Ejiro the Chief Executive Officer of Grand Touch pictures has not only produced over thirty films, he has directed close to a hundred movies in Nigeria, the reason why some of his admirers call him Mr. prolific.

Most actors in the industry would readily applaud the Delta State born producer for the high turnover of film which apparently put more coins in their pockets. He also gave a number of Hollywood Stars their break, among them are Shan George, Victoria Nyama, Emeka Ike, Rita Dominic and Jim Iyke among others.

Chico who was trained by his brother Zeb Ejiro started from the scratch, from productions assistance and cameraman, he started editing, today he is one director who operates a camera and also edits and has won many awards which include an award for festival' of fire', The Thema award in London and The Reel award among others.

Mr Prolific however regrets that in Nigeria we lack investors, he is of the view that the Nigerian government can create so much awareness for the industry by providing an enabling environment and investing in the business.

According to him, "America uses their films as a means of propaganda about how powerful they are. They show the good side of New York as if there is no Ajegunle in New York. They are only marketing their country.

So Nigerian Government should come into entertainment and find a way of marketing the image of the country.

Ejiro disclosed that he is poised to prepare Nollywood for the big global fight as such, he had acquired training on celluloid,

Ejiro's long journey in the movie industry began with his first film, a Yoruba effort titled Aiye Male', featuring Sola Adeyemo, Jide Kosoko, Lola Idije, Otolo, Ojoge and others. He also worked with Kosoko on some Yoruba projects such as Asiri Na' and has in his kitty hits such as Flesh and Blood,' Tears for love' Dead End', Obstruction' and Day Break' among others.